Ana Margarida Ferreira
Universidade Europeia, ID:Co.Lab, UNIDCOM/IADE, Faculty Member
- Universidade Europeia, Unidcom/ Iade, Faculty Memberadd
- Ana Margarida Ferreira holds a Postdoc in Design and Innovation for Social Change (2019, CUT), a Ph.D. in Production ... moreAna Margarida Ferreira holds a Postdoc in Design and Innovation for Social Change (2019, CUT), a Ph.D. in Production Engineering/Industrial Design (2008, UBI), a PG in Product Design (1996, Glasgow School of Art/CPD) and a BA degree in Industrial Design (1995, IADE). She is Associate Professor at IADE – UE, member of the Scientific Board of the University, senior researcher of UNIDCOM/IADE (R&D unit), and Coordinator of ID:Co.Lab - Collaborative Research Lab in Design, Innovation and Sustainable Development. She collaborates with Brazilian LOGO/UFSC, ECOAR/UFRN Research Labs, and with Cypriot Art + Design: e-learning Lab-Design for Social Change, of Cyprus University of Technology (CUT). Ana Margarida is the director and lecturer of academic courses such as Research Methodology, Applied Research, Design, Creativity, Innovation, Sustainability or Industrial Design (Ph.D., Master and BA in Design). Since 2018, she is also an associate member of Hub Nicosia/Synthesis – Center for Research and Education in Cyprus.
https://www.unidcom-iade.pt/centre/people/ana-margarida-ferreira/
Main Research Interests: Design, Creativity, Innovation and Sustainable Development; Cultural and Creative Industries; Social Entrepreneurship, Socioeconomic and Cultural Dynamics; Sustainable Social Change.edit
A society's distinctive values and characteristics in its history, cultural experiences and authentic art products which it produced in that period can be observed. Ottoman Empire period which has multinational structure left a... more
A society's distinctive values and characteristics in its history, cultural experiences and authentic art products which it produced in that period can be observed. Ottoman Empire period which has multinational structure left a significant mark in history in terms of life style and art-design field. Various sultans came to the throne during the Ottoman Period. Ottoman Sultans who undertook various tasks, took place in the history stage full of wars, conquests, successes during their reigns prevailed in the palace and contributed to the creation and development of the Turkish fabric art. In line with the laws introduced by Sultans, Turkish textile art during the Ottoman Period put important and unique products. Besides the production of woven fabrics of good quality, methods, patterns and designs were required to be authentic to be produced. Although jacquard weaving technology is intensely used in the textile sector, updating fabric designs through an innovative perspective has become an obligation. It should be handled that new design understanding where cultural experience is reflected instead of ordinary designs in the conditions of changing era. Innovative jacquard weaving fabric designs created by getting inspired by the life story of Suleiman, the Magnificent Ottoman Sultan will be touched upon in this study.
The present paper intends to present the early stage on a bigger attempt to discuss design education and its role in a paradigm shift moment, pointing the need to change how designers think and learn to face wicked problems in a more... more
The present paper intends to present the early stage on a bigger attempt to discuss design education and its role in a paradigm shift moment, pointing the need to change how designers think and learn to face wicked problems in a more complex society. New active methodologies will be considered in order to promote a teaching-learning process that reinforces the construction of new competencies, which increases students' perception of the reality that surrounds them and makes them evident the impact of design processes and solutions. This conceptual broadening will make them more socially responsible agents, aware of the importance of their civic action and active role towards innovation, social wellbeing, and Sustainability.
This paper presents two research projects developed in the context of IADE Research Group ID:Co.Lab/ UNIDCOM which have already been implemented: L3 Project and Atelier Ideal Project/Association Renovate Mouraria. These impact practices... more
This paper presents two research projects developed in the context of IADE Research Group ID:Co.Lab/ UNIDCOM which have already been implemented: L3 Project and Atelier Ideal Project/Association Renovate Mouraria. These impact practices combining public interest, design and social entrepreneurship were elaborated as collaborative projects between students and vulnerable local communities. Through these case studies, we aimed at answering the following question: how can designers and advertisers accelerate vulnerable com-munities' growth by shaping financial sustainability and social impact products. L3-Lisbon community-based Learning Laboratory (Lisboa Laboratório Comum de Aprendizagem) is a collaborative and transdisciplinary project whose objective was to develop the training of university students in the areas of engineering, design, social sciences and humanities. We present here two brand design projects. The main goal of Ideal Atelier Pro-ject/Association Renovate Mouraria was the construction of a research and development project created in a co-creation process according to a communication & design approach promoting and guaranteeing sustainability , in order to (1) enable local merchants, through an individualized monitoring program in the areas of communication , image, business management, the creation of moments of sharing good practices and networking; and (2) promote the local commerce of Mouraria by creating a tourist route and a pop up event. For students, the intense emotional interactions and awareness of the real contribution, skills and positive impact of their work, by the implementation of these projects in the relevant communities, were the most relevant outputs of this experience.
The daily activities as designers contemplate open minded new tendencies, such as technology, fashion, art, a wide range of different areas that are part of the evolution of industry, and the attention that is given to them is huge. This... more
The daily activities as designers contemplate open minded new tendencies, such as technology, fashion, art, a wide range of different areas that are part of the evolution of industry, and the attention that is given to them is huge. This kind of constantly refreshing information that fills e-mails with newsletters, blogs, portfolios platforms are the inspirational source for many designers and design students. The seeking eye is mostly focused on the tendencies of the great market on digital platforms. This paper presents a reflection of a collection of testimonials and enquiries of a pilot experience in Design Education where students collaborated with stakeholders and citizens, with different kinds of interventions seeking to contribute on economic, social, physical or environment effect. The impact of this experience revealed that there's a relevant detachment from reality, from the others and from the unknown. The participation in this kind of activities, where they go beyond the limits of their ordinary experience, is a step to personal development on civic responsibility, awareness and empathy in the mind of future designers and their future activities that can contribute or not to social progress.
New scenarios in urban areas are transforming our society. Local communities are getting more vulnerable because of socioeconomic stress factors that disturb their system. The result generates instability, uncertainty and insecurity in... more
New scenarios in urban areas are transforming our society. Local communities are getting more vulnerable because of socioeconomic stress factors that disturb their system. The result generates instability, uncertainty and insecurity in those communities. A new active and dynamic movement is flourishing seeking to counteract these negative impacts. The capacity to anticipate the trends of change, the risks and to bounce back through adaptation, evolution and growth, are actions that define a resilient approach to crises while maintaining their functional dimension. This is only possible with a collaborative approach allowing the development of synergies and tools to maintain a diverse, productive and sustainable system that will result in knowledge, skills and the improvement of competences within a personal, civic and social perspective. The article tends to prove that a) the collaboration between social agents with distinct scientific or other knowledge, but complementary results in the construction and / or rehabilitation of social, economic and environmental assets of communities and, consequently, a more sustainable existence ; b) the importance of methodologies of design and the designer for this dynamic and transformation; c) the relevance of this awareness and mastery of tools for that purpose by design students, even during training.
Research Interests:
The present research focuses on the field of innovation and sustainability recurring to an emotional methodology and to an user-centered design as main approach to the creation of toys. The emotional design methodology user-centered... more
The present research focuses on the field of innovation and sustainability recurring to an emotional methodology and to an user-centered design as main approach to the creation of toys. The emotional design methodology user-centered design will promote an affective and effective relationship between the toy and the child which will encourage the development of fundamental elements to the child's formation. This research focuses on the use-experience displayed by children toward toys (children's age group: three to six years of age).The main objective is to generate scientific knowledge in order to create project methodologies which will include innovation, sustainability and the thorough development of emotional abilities in the toy as a resource. As a main objective it provides the designer with a greater command over the variables such as at a creative level as well as at the level of using the toy, boosting the creation of effective and affective user experience. A mixed methodology will be adopted, generating a diversity of techniques: at a first stage, research, literary critics and case studies; at a second stage, direct observation, interviews and surveys, and at a third stage, prototype test and focus groups, to experts and users, will be used. This is an ongoing research in a state of the art phase and the respective hypothesis formulation.
Research Interests:
The present paper intends to present an overview the status quo of design education, pointing out aspects from its creation and evolution over timed. It was made a short analysis that confronts the teaching model with the dynamics in... more
The present paper intends to present an overview the status quo of design education, pointing out aspects from its creation and evolution over timed. It was made a short analysis that confronts the teaching model with the dynamics in which the world is today. It also pointed out the characteristics of a "new" designer, active in the creative economy, but not yet trained in educational institutions. Finally, it presents possible solutions for the remodeling of the teaching and learning process with focus on projects and real problems and points to a new role of the teacher and the learning environment.
This paper presents new research developed in ID:Co.Lab, within the framework of the Master’s in Design Management, its main objective being the design of a Sustainable Organization to respond to the needs of the Beira Interior... more
This paper presents new research developed in ID:Co.Lab, within the framework of the Master’s in Design Management, its main objective being the design of a Sustainable Organization to respond to the needs of the Beira Interior communities, namely from the Schist Villages. The project aimed to be culturally integrated, environmentally responsible, socially inclusive and economically supported through new distinctive local products and services. The proposed business model had the Figueira Memory Project as its starting point, materialized in a co-designed backpack supported mostly by ethnographic research (Sambade & Ferreira, 2017), and based on the sustainable development premises (United Nations, 2015), current understanding of innovation and social entrepreneurship (Papanek, 1984; Fuad-Luke, 2009; Margolin, 2014; Manzini, 2015) was developed with a set of validated design and marketing tools (Bhamra & Lofthouse, 2008; Bernarda et al, 2016; Bernarda et al, 2017; Pinheiro et al, 2017). The modelled organization envisioned, above all, an efficient use of local resources and a better social return on the cultural, natural, technological and human capital of the region largely dynamized, at present, by tourism.
Research Interests:
The present paper is part of a Ph.D. research in Design that aims to understand how Design Education can foster social innovation and sustainability. The primary goal of this work was to outline the Higher Education (HE) framework with... more
The present paper is part of a Ph.D. research in Design that aims to understand how Design Education can foster social innovation and sustainability. The primary goal of this work was to outline the Higher Education (HE) framework with particular focus in Portugal analyzing if Design Education is responding to the need of train designers for a paradigm-shifting world. For that matter, it was first examined the European and Portuguese framework for HE and the contribution of HE for social impact. In the Design Education sphere, a analysis thought primary and secondary sources to all design courses offered in Portugal was conducted to promote a benchmark study and confront the reality of what is being provided with the desired scenario. Our finding shows that there is still a lot to be done to prepare future designers to action in the present and future to come, but there are some initiatives worth looking at and learning for what is believed to be the ideal framework for Design Education.
Research Interests:
Convergent crises of freshwater resources around the world are steadily increasing, therefore radical innovation in urban water management becomes imperative. Taking into consideration micro-scale of the existing unsustainable urban water... more
Convergent crises of freshwater resources around the world are steadily increasing, therefore radical innovation in urban water management becomes imperative. Taking into consideration micro-scale of the existing unsustainable urban water infrastructure as our main research target, western system of flushing toilets estimates that intervention in such products should possible reduce the use of households' drinkable purified water for up to 30%. To stimulate innovation, we propose to work with emerging interdisciplinary field of design anthropology. Inside of this paper we describe active method of design, where with establishment of multidisciplinary dialogue, using participatory observation, participatory design methods and co-creation activities, we establish unique collaborative methodology for integration of various stakeholders involved in sustainable urban water management.
Aware of the importance of systemic approaches, multidisciplinary and centered to user for the development and success of new products in the health, including endoskeletal prosthesis for lower limbs, an active research developed by... more
Aware of the importance of systemic approaches, multidisciplinary and centered to user for the development and success of new products in the health, including endoskeletal prosthesis for lower limbs, an active research developed by collecting and validating, through methods such as literary criticism , direct observation, questionnaires, conducting interviews and videos, or even the design and testing of prototypes, the variables necessary for more efective global response and the new product. The results of this research allow, in a irst plane, overcome limitations of these devices in the reproduction of the gait cycle and more satisfactory solutions in the initial phase of rehabilitation and during the active life of the patient. As a inal and major consequence, allow improving the quality of life of the amputee.
Research Interests:
ABSTRACT
ABSTRACT
Lighting is probably one of the most important aspects to guarantee the feellings of safety and comfort in urban spaces during night time, a topic the majority of inhabitants in modern cities are taking for granted. But, as this commodity... more
Lighting is probably one of the most important aspects to guarantee the feellings of safety and comfort in urban spaces during night time, a topic the majority of inhabitants in modern cities are taking for granted. But, as this commodity increases - rapidly changing the way we perceive and use the night - (Tillett, 2011), (Ferreira, 2008), paradoxically is shocking with the need to reduced energy consumption and its impact on the environment. While the need for these feelings increases, at the same time municipalities have adopted more strict policies to reduce energy consumption. Technology is considered as the way to resolve all problems (Norman, 2000). In fact, the solution for this dichotomy probably is not in technology (at least solely), but in the development of new concepts and approaches (Narboni, 2004), (Ritter, 2006), (Brandi & Brandi, 2007), (Bessette, 2011). When considering the use of a dynamic approach, no longer the design should be understood as a fully defined lig...
The construction of the Design process to problem solve, as shown by Charles and Ray Eames, is specifically unique, and requires each new step, a distinct and unique creative process. This study investigates the relationship between the... more
The construction of the Design process to problem solve, as shown by Charles and Ray Eames, is specifically unique, and requires each new step, a distinct and unique creative process. This study investigates the relationship between the act of conceptualization by analog and digital models and the reflection action of decision making that drive creativity in the design project. Several studies that have debated the creative action in the design process bind to the operational cognition mode, structuring ideas process, thought typologies, method of promotion new ideas and the factors of stimulating or conditioners ideation action. Studies of the influence of external media representation in creative action, focus more on the action of sketches (Cross 2006; Tschimmel 2010; Christiaans 2002, Buxton 2010), which properly the representation of physical or digital models. Gürsoy (2010), Harvard (2004), Cannaerts (2009) and Hartmann (2009), described the importance of models and prototypes in the development of exploration space of the problem and the solution. In this context we conducted a theoretical reflection about the external representation of analog and digital interaction of design by observing the conceptual iterative process and the dialogue with the Design tools. The observation process (case study) allowed us to conclude that the dialectic of Designer with the artifact and design tools, promote a kind of reflection or an “iterative” language which results in problem-solving in an incremental way to be achieved satisfaction (Guindon, 1990).
Research Interests:
Social innovation is not a new fact, but it has grown in importance over the last years as a driver for social change [1]. Although there is no universal definition of it, one widely-used is 'ideas that are social in their ends and in... more
Social innovation is not a new fact, but it has grown in importance over the last years as a driver for social change [1]. Although there is no universal definition of it, one widely-used is 'ideas that are social in their ends and in their means' [2] and concerns the process of developing and deploying new solutions to often systemic and complex social and environmental issues. On the other hand, social art is seen as any artistic expression that aims at inspiring social impact and effectively changing society through emotionally captivating experiences [3]. In addition, social ergonomics is understood as a response to social aspects of system use, envisioning, among others, socially proactive design and discussing the possibilities for embedding new paradigms for communication and problem solving in specialized information systems [4]. Based on these ideas, this paper will discuss the above concepts, confronting and correlating them as complementary human actions and domains. It will also present some thematic considerations and challenges, such as post-doc research output. Transdisciplinary approaches will be shown, together with methods, social actors, as well as blurred and complementary practices to effective and meaningful design, and implementation of new products, services, and systems. Its social, cultural and, educational relevance or holistic understanding will be underlined as strategies to achieving sustainable social systems, sharing social value and promoting resilience and wellbeing in a highly complex and changing world.
